The enormous level of global support for Liverpool FC was reflected again by the club's official Facebook profile reaching the landmark of 20 million 'Likes' earlier today.
Since the dedicated page was launched in May 2009, all of the latest news, exclusive interviews, features, pictures, videos and much more have been delivered to Kopites on a daily basis.
Harnessing the power of social media, fans can gather from every corner of the world to comment on everything related to their team, share official content with friends and discuss the side's recent displays.
On days when the Reds are in action on the pitch, real-time updates are provided via the club's Facebook output, while live photographs and galleries offer a flavour of proceedings from Anfield and elsewhere.
All of the above is available completely free, simply by following in the footsteps of millions of fellow supporters worldwide and clicking 'Like' on the LFC page to receive the aforementioned benefits.
Facebook is one element of wide-ranging social media coverage from the Reds, with official accounts also on Twitter, Google+, YouTube, Instagram, Pinterest and Fancred updated 365 days a year.
Everything forms part of the club's commitment to expanding its digital media operations, part of which is to ensure that content is delivered in local language to fans for whom English is not a first language.
Dedicated Facebook pages are available to supporters in Arabic, Australia, Bangladesh, Brazil, India, Indonesia, Japan, Portugal, Spain, Thailand and Vietnam, bringing the club's followers closer than ever before to the team they love.