Liverpool FC and InstaForex have today announced an extension of their partnership that will see the successful relationship continue a further two years.
InstaForex first began its journey as Liverpool FC’s Official Online Forex and Binary Options Trading Partner in Asia and the Commonwealth of Independent States (CIS) in 2014, and the new agreement will see this journey extend until 2018.
The extension will see InstaForex continue to benefit from a range of marketing and promotional rights, including the use of the LFC brand and player imagery, as well as the ability to offer LFC experiences to customers and fans in markets across Asia and the CIS.
Throughout their partnership, InstaForex and LFC have worked together to deliver a number of successful campaigns including ‘Spring in Liverpool’ - a social media campaign that saw InstaForex offer their customers the chance to win a trip to Liverpool to watch a Premier League game.
Billy Hogan, chief commercial officer of Liverpool FC, said: “Our partnerships are really about working together effectively and towards mutual goals – we’re now entering our second term with InstaForex and they’re a great example of the long-term relationships we like to develop.
“I am delighted by this renewal, which will see us continue to work with InstaForex to deliver LFC experiences for our fans.”
Dmitriy Savchenko, executive director of InstaForex, said: “We are very proud of our association with Liverpool Football Club and are pleased to see it continue. We believe in positive attitude, passion and an innovative approach to work, and that’s what makes LFC such a great fit for our company.
“We look forward continuing to support the club and deliver exciting competitions and amazing experiences for our customers and LFC fans throughout this season and beyond.”