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LFC FoundationLFC and LFC Foundation recognised at Football Business Awards
LFC and LFC Foundation recognised at Football Business Awards
The club was recognised for its best-in-class work across fan engagement and ED&I, as well as for its work in the community delivered by LFC Foundation.
Held annually, the national Football Business Awards recognise and reward achievements by the teams behind the scenes that facilitate sporting excellence and endeavours, championing their resilience, adaptability, and resourcefulness.
LFC Foundation took home the Best Football Community Scheme – Premier League award after another year of impressive growth.
Last year alone LFC Foundation supported 123,000 people, contributed £5 million into the local economy, and delivered over £32 million in health benefits. LFC Foundation delivers a variety of programmes and continues to develop and support projects to tackle a range of social issues, including poor educational outcomes, unemployment, supporting mental health, youth intervention work to prevent young people becoming involved in gangs and crime, and taking care of communities both young and old.
The Club’s ED&I programme – Red Together – was awarded silver in the coveted ED&I Award – Premier League for its award-winning strategy which is LFC’s commitment to embed equality, diversity, and inclusion into all areas of the club. LFC has been a leader in ED&I for many years, having been the first professional football club to be awarded the Premier League Equality, Diversity and Inclusion Standard Advanced Level in 2017, and continuing to achieve and maintain this ever since.
The digital and social team also received a bronze award for Best Fan Engagement By A Club for the touching video ‘Once In A Lifetime’, in which 12-year old Liverpool fan Dáire Gorman, who suffers from the rare condition Crommelin Syndrome and is a full-time wheelchair user, visited the AXA Training Centre and met with Jürgen Klopp, Mo Salah, Luiz Diaz, and others. The content resulted in over 39 million cross-platform views and was featured in more than 200 media outlets.
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LFC FoundationFifth Forever Reds Christmas Lunch raises £76,000. The fifth annual Forever Reds Christmas Lunch has raised £76,000 for charitable causes at a sell-out seasonal celebration
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LFC FoundationLearning beyond the pitch with Premier League Primary Stars and the LFC Foundation's Education team. Highlighting a fortnight of fun and engaging activities with schoolchildren and teachers from across Liverpool City Region
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LFC FoundationLegacie Foundation donates £100,000 to LFC Foundation. LFC Foundation are honoured to receive £100,000 from The Legacie Foundation to continue our vital work in the community, championing health, learning and employability.
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LFC FoundationLiverpool and Everton team up with Empire Theatre Trust. Hundreds of children will attend the smash hit musical Matilda this Christmas thanks to Liverpool FC, Everton FC and the Empire Theatre Trust.
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LFC FoundationLFC Foundation welcomes government’s new National Youth Strategy . LFC Foundation is encouraged by the launch of the government’s new National Youth Strategy, which was published this week.