NewsA special celebration for 10 years of LFC's official mascot Mighty Red
He has made more than 20,000 appearances across 19 countries, and engaged with more than one million children, and now Liverpool FC’s official mascot Mighty Red has another milestone to celebrate – 10 years of loyal service.
Originally launched in 2012 and based on the Reds’ famous Liver bird emblem, Mighty Red has become a steadfast figure in aiding the club’s community work and outreach programmes, travelling with the team and LFC Foundation to meet young people all over the world.
Mighty Red has contributed a huge amount to members of many communities across the globe, and has almost half a million followers on social media. Not only this, but the Reds’ mascot has also been recognised as the first mascot programme in the Premier League to be awarded Makaton Friendly status, a language programme that uses symbols and signs with speech to support children and adults with communication difficulties.
To celebrate the occasion, Mighty Red spent a week visiting various primary schools across the region and invited 50 children to a party at Anfield. Attendees enjoyed party games, cupcakes, an appearance from U21s player Layton Stewart and goody bags filled with LFC treats. There was also an opportunity to win exciting raffle prizes such as retail store vouchers, plush toys and Mighty Red merchandise.
Drew Crisp, senior vice-president of digital at LFC, said: “We’re delighted to have been able to celebrate the amazing work Mighty Red has accomplished over the past 10 years, with children from the community.
“Whether it be attending matches, visiting hospitals, or engaging with junior members, Mighty Red is a brilliant ambassador for the club’s younger fan community, and we very much look forward to the next 10 years with our official mascot.”
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