Whether you're heading to Anfield or watching the match from afar, the new LFC Label fashion will showcase your passion for the club. The collection is made up of men's, women's and children's clothing – including tees, jumpers, polos, jackets and more. All pieces in the collection have a twist on classic Liverpool attire.

The latest arrivals are designed with fashion in mind with this season's key autumnal colours, while also delivering comfort for Reds on the move.Get ready to update your wardrobe with LFC Retail's new, must-have fashion pieces.Shop in-store, <a href="https://liverpoolfootballclub.onelink.me/eMUE/NewsStory">in-app</a> and <a href="https://store.liverpoolfc.com">online</a>.

The 2023-24 season is under way and LFC Retail has launched its latest collection of fashion, so you can look the part while supporting the Reds.

'Off to the match we go' - introducing LFC Retail's new fashion collection

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